STAY
PROBLEM
The Audiology Planet logo and website were dated and did not reflect the professionalism of the team and the state-of-the art facilities. The site was complicated and poorly organized with inconsistent design and copy-dense pages.
RESULT
I created a clean and sophisticated logo and website to build trust and credibility with potential patients. I collaborated with the founder and software engineers to create a site hierarchy and I completed a competitive analysis. I redesigned the site with wireframes and high-fidelity mock ups using Adobe Illustrator. I worked with front end software engineers and provided feedback to code out the website.
The redesign is polished and well-organized with easy and intuitive navigation that conveys a sense of professionalism and attention to detail, which can be reassuring for patients. It sets the doctors apart from competitors who have less professional branding.
Site redesign
OVERVIEW
Logo and website redesign for an Independent Audiology clinic.
MY ROLE
UX/UI and graphic designer.
PROBLEM
The Audiology Planet logo and website were dated and did not reflect the professionalism of the team and the state-of-the art facilities. The site was cluttered and poorly organized with inconsistent design and copy dense-pages.
RESULT
I created a clean and sophisticated logo and website to build trust and credibility with potential patients. I collaborated with the founder and software engineers to create a site hierarchy and I completed a competitive analysis. I redesigned the site with wireframes and high-fidelity mock ups using Adobe Illustrator. I worked with front end software engineers and provided feedback to code out the website.
The redesign is polished and well-organized with easy and intuitive navigation that conveys a sense of professionalism and attention to detail, which can be reassuring for patients. It sets the doctors apart from competitors.
